We listen with intention
— tuning in to what matters most to respondents, and to you. With decades of experience, we find the thread that connects conversations to decisions.
- We recruit even the most difficult-to-reach audiences and handle every step — recruiting, project management, and reporting — with precision. Every project is senior-managed, giving you the confidence that details and decisions are handled by experts.
- Our expert moderators listen for what’s said — and unsaid — in every conversation. We adapt in the moment, following the threads that matter rather than sticking rigidly to a guide. This approach reveals the true drivers of decision-making and a clear view of the factors stakeholders weigh when making choices.
- We design each project around what’s truly needed to support decisions — not a one-size-fits-all formula. Whether it’s leveraging our roundtable model or creating a custom design, we recommend the approach that will deliver the clearest answers.
- Listening with intention means giving our full attention — to respondents, to clients, and to the connections that lead to deeper understanding and better decisions.
- Every project is unique, so our process flexes with it — from timing to structure to scope. We adapt with care, never cutting corners.
- From scoping to fieldwork to final readout, we’re hands-on. You work directly with experienced researchers who bring therapeutic depth and strategic insight.
- Our deliverables are built for action — not just summaries, but clear, meaningful takeaways that align brand, medical, and access.
FOUNDING PARTNER
Nicole Almy has 20 years of experience in healthcare. She held key roles in corporate and consulting environments, specializing in market research & strategic planning. She is known for her expertise in guiding brands to understand complex markets, with a strong focus on neurology and rare diseases. Her ability to translate data-driven insights into actionable strategies has made her a trusted advisor to many teams.
FOUNDING PARTNER
Melanie spent over 25 years working on launches for many of the industry’s major brands - on the client, agency and market research sides. She is often a go-to resource because of her seamless way of getting quickly to the underlying belief system of respondents and strategically advising on how to use the information heard.